Ash Maurya

As I mentioned in the first response, if you are cold talking to strangers, that’s a big channel…

You may be building the best solution in the world, but if it’s built in a forest with no path to customers, it will die there too.

As I mentioned in the first response, if you are cold talking to strangers, that’s a big channel risk you should fix — especially in b2b domains.

You may be building the best solution in the world, but if it’s built in a forest with no path to customers, it will die there too.

The solution is only a small part of the overall business model which is the true product of an entrepreneur.

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Once you get in front of a potential customer, what you say matters too…but I’ll leave that for later, because unless you can solve the first, this is a non-issue.