jeffstoltman Yes — I agree with a lot of that…
Bob Moesta describes acquisition as the big hire and retention as the little hire.
jeffstoltman Yes — I agree with a lot of that…
Bob Moesta describes acquisition as the big hire and retention as the little hire.
Both are important, but yes in the fast-moving, abundant world we inhabit, I believe a lot more emphasis will need to be placed on little hires and habit loops — things we are just starting to understand.
Once a product becomes a habit, the company becomes a brand that can restart the process with more big hire value propositions (cross-sell / upsell different products) …